{"id":6081,"date":"2012-10-07T15:49:06","date_gmt":"2012-10-07T13:49:06","guid":{"rendered":"http:\/\/www.modulor.it\/project\/retail-in-milano"},"modified":"2025-03-18T15:09:28","modified_gmt":"2025-03-18T14:09:28","slug":"a-rigorous-store-with-modern-colours","status":"publish","type":"project","link":"https:\/\/www.modulor.it\/en\/project\/a-rigorous-store-with-modern-colours\/","title":{"rendered":"A rigorous store with modern colours"},"content":{"rendered":"<p>[et_pb_section fb_built=&#8221;1&#8243; custom_padding_last_edited=&#8221;on|phone&#8221; _builder_version=&#8221;4.3.2&#8243; custom_margin_tablet=&#8221;&#8221; custom_margin_phone=&#8221;0px||||false|false&#8221; custom_margin_last_edited=&#8221;on|phone&#8221; custom_padding_tablet=&#8221;&#8221; custom_padding_phone=&#8221;0px||||false|false&#8221; global_colors_info=&#8221;{}&#8221;][et_pb_row column_structure=&#8221;3_4,1_4&#8243; use_custom_gutter=&#8221;on&#8221; gutter_width=&#8221;1&#8243; _builder_version=&#8221;4.3.1&#8243; global_colors_info=&#8221;{}&#8221;][et_pb_column type=&#8221;3_4&#8243; _builder_version=&#8221;4.3.1&#8243; global_colors_info=&#8221;{}&#8221;][et_pb_text _builder_version=&#8221;4.4.2&#8243; global_colors_info=&#8221;{}&#8221;]<img decoding=\"async\" class=\"alignnone wp-image-10747 size-full\" title=\"negozio Milano Voulaz 01\" src=\"https:\/\/www.modulor.it\/wp-content\/uploads\/2012\/10\/voulaz-7.jpg\" alt=\"negozio Milano Voulaz 01\" width=\"1084\" height=\"726\" \/><br \/>\n<img decoding=\"async\" class=\"alignnone wp-image-10751 size-full\" title=\"negozio Milano Voulaz 02\" src=\"https:\/\/www.modulor.it\/wp-content\/uploads\/2012\/10\/voulaz-1.jpg\" alt=\"negozio Milano Voulaz 02\" width=\"1084\" height=\"1630\" \/><br \/>\n<img decoding=\"async\" class=\"alignnone wp-image-10757 size-full\" title=\"negozio Milano Voulaz 05\" src=\"https:\/\/www.modulor.it\/wp-content\/uploads\/2012\/10\/voulaz-5.jpg\" alt=\"negozio Milano Voulaz 05\" width=\"1084\" height=\"726\" \/><br \/>\n<img decoding=\"async\" class=\"alignnone wp-image-10749 size-full\" title=\"retail Milano Voulaz dettaglio\" src=\"https:\/\/www.modulor.it\/wp-content\/uploads\/2012\/10\/voulaz-DSC_0038.jpg\" alt=\"retail Milano Voulaz dettaglio\" width=\"1084\" height=\"723\" \/><br \/>\n<img decoding=\"async\" class=\"alignnone wp-image-10755 size-full\" title=\"retail Milano Voulaz 04\" src=\"https:\/\/www.modulor.it\/wp-content\/uploads\/2012\/10\/voulaz-4.jpg\" alt=\"retail Milano Voulaz 04\" width=\"1084\" height=\"721\" \/><br \/>\n<img decoding=\"async\" class=\"alignnone wp-image-10759 size-full\" title=\"retail Milano Voulaz 06\" src=\"https:\/\/www.modulor.it\/wp-content\/uploads\/2012\/10\/voulaz-6-new.jpg\" alt=\"retail Milano Voulaz 06\" width=\"1084\" height=\"810\" \/><br \/>\n<img decoding=\"async\" class=\"alignnone wp-image-49 size-full\" title=\"negozio Milano Voulaz piano superiore\" src=\"https:\/\/www.modulor.it\/wp-content\/uploads\/2014\/10\/voulaz_5.jpg\" alt=\"negozio Milano Voulaz piano superiore\" width=\"1024\" height=\"686\" \/><br \/>\n<img decoding=\"async\" class=\"alignnone wp-image-10753 size-full\" title=\"retail Milano Voulaz 03\" src=\"https:\/\/www.modulor.it\/wp-content\/uploads\/2012\/10\/voulaz-2-new.jpg\" alt=\"retail Milano Voulaz 03\" width=\"1084\" height=\"860\" \/>[\/et_pb_text][et_pb_text disabled_on=&#8221;off|off|on&#8221; _builder_version=&#8221;4.14.8&#8243; header_font=&#8221;|300|||||||&#8221; custom_padding=&#8221;20px||||false|false&#8221; hover_enabled=&#8221;0&#8243; global_colors_info=&#8221;{}&#8221; sticky_enabled=&#8221;0&#8243;]<\/p>\n<h3>A rigorous store with modern colours<\/h3>\n<p>&nbsp;<\/p>\n<p><strong>A rigorous store in Milan of tailor-made clothing in which materials and colours define its modern style. Purple velvet for staircase and green patina painting on the walls surround a prism with luminous edges that invade both store floors.<\/strong><\/p>\n<p>Project: <strong>CLS Architects<\/strong><br \/>\nYear: <strong>2012<\/strong><br \/>\nSite: <strong>Milan<\/strong>[\/et_pb_text][et_pb_text disabled_on=&#8221;off|off|off&#8221; _builder_version=&#8221;4.4.2&#8243; header_font=&#8221;|300|||||||&#8221; custom_padding=&#8221;20px||||false|false&#8221; global_colors_info=&#8221;{}&#8221;]Customed shirts and clothing find their best appreciation in this shop in Milan designed by CLS Architects. A rigorous store in which black display elements reproduce the characteristic architectural profiles.<br \/>\nThe alternation of full-height modular display systems with linear niches characterizes the ground floor. The former consist of an exhibition volume at the base in which the doors house inside the decorative bands an hexagonal metal mesh. The vertical profiles are born from the rhythmicity of these solid elements of the lower part to continue at full height also in the upper part, defining a reticular display system. Shelves, shoulders and doors are recognizable by their black paint in contrast with the patina green on the walls. This chromatic alternation also characterizes the display niches in which there is only a horizontal profile supporting the display system.<\/p>\n<p>A purple velvet carpet leads to the upper floor accompanying the customer in a sort of exhibition path between niches with spot lighting. The upper floor sees the dominance of the black linear profiles in a rigorous regular layout. Parallel to these equipped walls runs a row of ceiling spotlights that demarcate the border. A black waxed iron balustrade that holds a dynamically shaped chandelier with LED inserts in the centre occupies the central void.<br \/>\nThe luminous prism from the upper floor goes down to the ground floor, virtually joining the glass and black iron display cabinet at the entrance.[\/et_pb_text][\/et_pb_column][et_pb_column type=&#8221;1_4&#8243; module_id=&#8221;portfoliodestra&#8221; module_class=&#8221;portfoliodestra&#8221; _builder_version=&#8221;4.3.1&#8243; global_colors_info=&#8221;{}&#8221;][et_pb_text disabled_on=&#8221;on|on|off&#8221; _builder_version=&#8221;4.14.8&#8243; text_font=&#8221;|300|||||||&#8221; header_font=&#8221;|300|||||||&#8221; header_2_font=&#8221;|300|||||||&#8221; hover_enabled=&#8221;0&#8243; global_colors_info=&#8221;{}&#8221; sticky_enabled=&#8221;0&#8243;]<\/p>\n<h2>A rigorous store with modern colours<\/h2>\n<p>&nbsp;<\/p>\n<p><strong>A rigorous store in Milan of tailor-made clothing in which materials and colours define its modern style. Purple velvet for staircase and green patina painting on the walls surround a prism with luminous edges that invade both store floors.<\/strong><\/p>\n<p>Project: <strong>CLS Architects<\/strong><br \/>\nYear: <strong>2012<\/strong><br \/>\nSite: <strong>Milan<\/strong><\/p>\n<div id=\"gtx-trans\" style=\"position: absolute; left: 8px; top: 65.1111px;\">\n<div class=\"gtx-trans-icon\"><\/div>\n<\/div>\n<p>[\/et_pb_text][\/et_pb_column][\/et_pb_row][et_pb_row column_structure=&#8221;3_4,1_4&#8243; _builder_version=&#8221;4.3.4&#8243; global_colors_info=&#8221;{}&#8221;][et_pb_column type=&#8221;3_4&#8243; _builder_version=&#8221;4.3.4&#8243; global_colors_info=&#8221;{}&#8221;][et_pb_post_nav in_same_term=&#8221;off&#8221; _builder_version=&#8221;4.3.4&#8243; title_font=&#8221;|600|||||||&#8221; title_font_size=&#8221;23px&#8221; width_tablet=&#8221;&#8221; width_phone=&#8221;&#8221; width_last_edited=&#8221;on|desktop&#8221; max_width=&#8221;1080px&#8221; module_alignment=&#8221;center&#8221; custom_margin=&#8221;|||0px||&#8221; global_module=&#8221;7693&#8243; saved_tabs=&#8221;all&#8221; global_colors_info=&#8221;{}&#8221;][\/et_pb_post_nav][\/et_pb_column][et_pb_column type=&#8221;1_4&#8243; _builder_version=&#8221;4.3.4&#8243; global_colors_info=&#8221;{}&#8221;][\/et_pb_column][\/et_pb_row][\/et_pb_section]<\/p>\n","protected":false},"excerpt":{"rendered":"<p>A rigorous store in Milan of tailor-made clothing in which materials and colours define its modern style. Purple velvet for staircase and green patina painting on the walls surround a prism with luminous edges that invade both store floors. <\/p>\n","protected":false},"author":1,"featured_media":10791,"comment_status":"open","ping_status":"closed","template":"","meta":{"_et_pb_use_builder":"on","_et_pb_old_content":"","_et_gb_content_width":"","footnotes":""},"project_category":[371],"project_tag":[1275,1273,1272,387,1274],"class_list":["post-6081","project","type-project","status-publish","has-post-thumbnail","hentry","project_category-retail","project_tag-black-shelves-store","project_tag-customed-furniture-milan","project_tag-milan-store","project_tag-retail-milano-en","project_tag-rigorous-interior-store"],"_links":{"self":[{"href":"https:\/\/www.modulor.it\/en\/wp-json\/wp\/v2\/project\/6081"}],"collection":[{"href":"https:\/\/www.modulor.it\/en\/wp-json\/wp\/v2\/project"}],"about":[{"href":"https:\/\/www.modulor.it\/en\/wp-json\/wp\/v2\/types\/project"}],"author":[{"embeddable":true,"href":"https:\/\/www.modulor.it\/en\/wp-json\/wp\/v2\/users\/1"}],"replies":[{"embeddable":true,"href":"https:\/\/www.modulor.it\/en\/wp-json\/wp\/v2\/comments?post=6081"}],"version-history":[{"count":0,"href":"https:\/\/www.modulor.it\/en\/wp-json\/wp\/v2\/project\/6081\/revisions"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/www.modulor.it\/en\/wp-json\/wp\/v2\/media\/10791"}],"wp:attachment":[{"href":"https:\/\/www.modulor.it\/en\/wp-json\/wp\/v2\/media?parent=6081"}],"wp:term":[{"taxonomy":"project_category","embeddable":true,"href":"https:\/\/www.modulor.it\/en\/wp-json\/wp\/v2\/project_category?post=6081"},{"taxonomy":"project_tag","embeddable":true,"href":"https:\/\/www.modulor.it\/en\/wp-json\/wp\/v2\/project_tag?post=6081"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}